North, south, east & west

GJP’s debut at the Pomeranian unit of Blürbstudio. The story behind it is that their newly founded Gdańsk team moved in almost next door to a couple of other design entities, and now this cluster of creative peoples think of themselves as sort of a patchwork family. Hence the idea to create a four-part flag-like poster: an ensign, at once a rectangular sail, or even a compass rose—as the smaller rectangles to be stitched together had been designed to represent the four cardinal directions indeed. Accordingly, from the top and clockwise, first comes North—that is, Workshop91. The most local of all those locals shared what is second-dearest to none by the Polish ocean: the Baltic gold, for some reason called ‘amber’. East follows, in the person of Wojtek Obuchowicz. Born in Białystok, he made sure his contribution speaks for itself (because it draws on some untranslatable characteristics of his fellows’ dialect—trust us, these are charming). South, here, is naturally Blürb people. The newcomer hosts compiled a postcard featuring an all-star mixture of Galicia’s—their parent-slash-sister region’s—true treasures: those include the torus-shaped portion of bread, a collection of evergreen accessories for the flying rats of Kraków, and the unmistakable composition—forever preserved in fables—of the city’s air. And last but not least, the leftmost side of the map: Martyna Wędzicka. A citizen of Tuchola by birth and therefore entitled, more than the rest, to stand for that particular orientation, she decided to stress it even more and adorned her segment with a likeness of the ultimate personification of the West.